24/7 answering service cost — Canada
What does a 24/7 answering service cost? Sowa Answers gives you transparent pricing in CAD: AI receptionist 24/7 or missed-call SMS within seconds with your booking link — so you never lose a lead after hours or when you're on a job.
Built for Canadian service businesses. Three plans: Essential $79 CAD, Growth $149 CAD, or Pro $299 CAD per month. Pay in CAD. Learn more: Sowa Answers.
What a traditional 24/7 answering service costs
The old model is a live call centre, and the billing reflects it. Many charge by the minute, by the call, or in "message units" — then layer on a monthly base fee, after-hours premiums, holiday surcharges, and setup costs. Two slow weeks and a couple of busy ones can swing your bill wildly, which makes it almost impossible to budget. A long-winded caller who never books still costs you per-minute the same as a caller who does.
The hidden cost is the opposite problem: to keep the meter low, some owners only buy after-hours coverage and let daytime overflow calls hit voicemail anyway. That defeats the point — the lead is still gone.
What Sowa costs instead — pricing transparency
Sowa is a flat monthly subscription in Canadian dollars, not a meter. Essential $79 CAD, Growth $149 CAD, Pro $299 CAD per month for AI Reception + Call Capture. The price is the same whether you take 20 calls or 200 — no per-minute charges, no per-call fees, no after-hours premium, no holiday surcharge. You know your number before the month starts, and you can read every tier in plain CAD on the homepage pricing section rather than asking a sales rep for a custom quote.
The cost-per-recovered-job math
The right way to judge an answering service is not its monthly price — it's what a recovered job is worth to you. For most service businesses, a single booked job is worth far more than a month of coverage. If Sowa answers (or instantly texts back) even one caller you'd otherwise have lost to voicemail, the month has usually paid for itself many times over. Because the price is flat, every additional recovered call after that costs you nothing extra — the per-recovered-job cost only goes down the more you use it.
If you want to dig into the recovery mechanics rather than the price, see missed-call follow-up SMS in Canada and lead capture for service businesses.
What you get for the flat rate
- 24/7 AI receptionist or missed-call SMS within seconds with your booking link.
- Canadian number, your business name, TAKEOVER alerts when you want to step in.
- Pay in CAD. No surprise fees. 7-day free trial.
Start your trial — 7 days, then $79/month
Try the receptionist live and watch Sowa answer every call — or text the caller back in seconds.